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Facebook… It’s Also a Search Engine

Google is by the far the largest search engine. No other platform comes close. However, social networks like Facebook are underestimated for their search engine abilities. Prior to 2013, Facebook’s search function only returned results based on existing pages. There wasn’t much logic in the algorithm. Then the network made refinements. It took pages, categories, […]

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Social Media Web

Digital Marketing Minute | Front Desk Support

Your office phone rings. Once, twice, three times. Who’s going to answer it? What are they going to say? Someone doesn’t become a patient from your website simply by picking up the phone. Unless they schedule an appointment online, conversion typically occurs after someone speaks to your front desk. In other words, your phone can be an […]

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Web analytics and Information. SEO optimization. Digital marketing concept.

Key Dental Digital Marketing Terms: Part 1 of 2

Digital marketing, like dentistry, comes with a few key terms that at first may seem intimidating – but once broken down aren’t too difficult to understand. In this article, we’ll break it down into a few key terms so that you can use marketing as a tool to grow your practice. Key Terms to Know […]

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google-analytics

Update: Improvements to Analytics Reporting

We are pleased to announce some exciting improvements to your website's analytics reporting. In addition to having access to more reporting data, you will now easily be able to monitor your website performance from the dashboard.

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5 Star Reviews

Online Reviews for Dentists: The Do’s and Don’ts

Think your “real world” reputation is the only reputation to keep track of? Hardly. Today’s web-driven world has made your digital reputation as important, if not more important, than your real world reputation.

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