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The Internet is a crowded space. Attention spans are as short as ever. Don't get diverted by marketing activities that don't move the needle. Learn about the 5 factors of digital marketing success.Continue Reading >
You might be thinking, “I know I need to advertise my practice online.” Or, you’re thinking, “I’m currently a paying a boatload of money on campaigns that are not producing new patients.”Continue Reading >
The new year will usher in several new features to the Smile Marketing website service. Among those features is an exciting update to the email console. You will soon be able to schedule emails to your patients.Continue Reading >
If you have a personal Facebook account, you can easily create a business page for your practice. And you can do so in a matter of minutes. Of course, creating a Facebook page and creating a great Facebook page are two very different things.Continue Reading >
You’ve worked tirelessly to gain visibility in the search engines. Or, you’ve doled out hundreds, maybe thousands, of dollars anticipating a rise to the top of the search results. And then, poof, your website disappeared from Google.Continue Reading >