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Latest Post

Mitigating Fear as Your Practice Reopens

Fear. Anxiety. Uncertainty. Words we’ve all been hearing and feeling a lot lately. Which is why it’s important to address an issue that many of you may be facing right now, and that is fear and anxiety in your patients and staff. As practices begin to reopen and restrictions are lifted, you may find that […]

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Google adwords

Brian Koenig

27 October 2017

Has a Google Representative Contacted You?

Your contact information is on your website, so there’s a good chance you already receive unsolicited emails about a range of digital services. Unfortunately, the online marketing world is filled with opportunists looking to scam website owners.

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New Google Updates

Brian Koenig

20 October 2017

Why Ranking Outside Your Primary Area Doesn’t Work

So you’re ranking on the first page of Google and you’re getting traffic to your website. Now you want to expand your local SEO strategy. After all, there is an abundance of prospective patients who reside outside your practice location.

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Content is King

Brian Koenig

19 October 2017

Why Content is the King of Dental SEO

In the past, content creation and search engine optimisation (SEO) were separate disciplines. You’d have one person write your content (maybe you) and then have another person optimise your content for search engines (likely an SEO provider)

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adia-trade-show

Brian Koenig

18 October 2017

2017 ADIA Queensland Trade Show

It was a pleasure for the Smile Marketing team to attend the 2017 ADIA trade show that was held over 13 – 14 October. The largest state-based dental event in Queensland, the show attracted dentists from all over the area.

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Dental Practice Websites

Brian Koenig

3 October 2017

Marketing Seminar: How to Add 15 to 50 New Patients Every Month From the Internet

Referrals no longer filling your chairs? Building a robust online presence is more than just attracting as many website visitors as possible. It’s also more than ranking at the top of Google for every keyword under the sun.

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Bookkeeping

Brian Koenig

22 September 2017

3 Critical Items Your Bookkeeper Should Be Reviewing

To successfully grow your dental practice, it’s important to understand the health of your business. This is best done by having an efficient accounting system with the right functionality.

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