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Latest Post

5 Simple Ways to Build Links Through Networking (+ Free Email Templates)

Link building. You've probably been encouraged to do it by your digital marketing provider and found yourself overwhelmed by the thought of it. But you don't have to be.

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marketing-mistakes

Brian Koenig

9 March 2018

Dental Marketing for a New Dentist Just Getting Started

Graduating from dental school is difficult enough. Putting your education to practice – by building a business from scratch – is an even bigger challenge. First come the logistical obstacles. Legal documents, where you’re going to set up shop, and on and on.

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facebook-people

Brian Koenig

26 February 2018

The Ultimate Dental Referral Marketing Tool: Social Media

Patient referrals don’t always come from word of mouth. In fact, it’s becoming less and less common that they do so. To maximise your referral marketing, it must feed through several promotion channels.

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website-accessibility

Brian Koenig

14 February 2018

Making Your Dental Website ADA Compliant

New guidelines from the Americans with Disabilities Act (ADA) are looming, potentially as soon as this Spring. The compliance measures are being set in place to ensure that websites are accessible to all, including individuals with disabilities.

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Dental Patient Financing

Brian Koenig

19 January 2018

Dental Patient Financing For Your Website Design

Have a patient finance system available at your practice? Dental treatment can impose physical and emotional strain on a household. And the upfront costs associated with treatment can only add to the burden. Patient financing relieves some of that burden, making treatment options more available while improving the performance of your digital marketing strategy. Patient […]

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search-seo

Brian Koenig

1 December 2017

The Further Emergence of Voice Search

People are getting more and more comfortable with speaking to their devices. Whether it’s Siri on an iPhone, Cortana on a PC, or a home personal assistant, people are beginning to rely more on their voices than their fingers to access information.

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dental website tips

Brian Koenig

22 November 2017

5 Dental Internet Marketing Strategies For 2018

In the age of the omnipresent Internet, your digital footprint is a critical part of your marketing strategy. The dental market is competitive, with several practices battling to attract patients in tight geographical areas.

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