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Category Archives: Social Media

Sorry, Facebook Doesn’t Produce New Dental Patients

Social media. It’s hip. It’s cool. It’s a sexy marketing channel that’ll produce a flood of new patients for your practice. Right? Sorry, not going to happen. Sure, Facebook has a host of benefits. But there are many misconceptions about those benefits.

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5 Steps For Creating a Dental Facebook Page

If you have a personal Facebook account, you can easily create a business page for your practice. And you can do so in a matter of minutes. Of course, creating a Facebook page and creating a great Facebook page are two very different things.

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Facebook Advertising for Dentists: Is it Worth it?

Awhile back, Facebook made an algorithm change that resulted in a sharp drop in organic reach. Your posts used to be much more visible to your followers. Building a Facebook marketing budget wasn’t even a consideration. Now your posts are no longer a natural part of your patients’ newsfeeds.

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3 Reasons You Won’t Get New Patients From Facebook

Believe it or not, we’ve been asked the following question more than once: Why do I need a practice website if I have a Facebook page? While Facebook and other social media outlets are certainly an important part of any successful dental marketing strategy, it’s important to have realistic expectations about new patient performance.

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Google Plus for Dentists: Gone for Good?

Back in June, Google Plus links started disappearing from Google, leading many to believe this was the beginning of the end for the social media platform that could never quite gain traction with users. Just a month after that, Google announced a big ‘pivot’ for the social network.

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How to Create Visual Content for Social Media

Did you know that visual content is one of the most powerful tools that your dental practice has to engage fans on social media? Long gone are the days of plain, text-based posts. In fact, there is evidence to show that posts with images get much more engagement (shares and retweets) on Facebook and Twitter than posts without images.

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How to Make Sure Your Followers See Your Dental Practice Facebook Posts

If you have a Facebook page for your dental practice and you post on it regularly, you’ve probably noticed a dip in the amount of followers who see your posts.

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Tweet Ideas for Your Dental Practice Twitter Account

Twitter can be a great way to increase engagement with your current patients, ultimately improving patient retention.

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Post Ideas for Your Dental Practice Facebook Page

Are you just getting started on Facebook and wondering what to post? Perhaps you’ve been on Facebook for a while, but are running out of ideas? Either way, we’ve got some ideas to help give your Facebook page a boost and to encourage your followers to engage. #1: Pose Questions People love to talk about […]

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Benefits of Social Media Marketing for Dentists

We’re probably safe in assuming you are well aware of the craze that is social media. You probably even have a personal profile on some of the most popular sites, like Facebook and Twitter. But, are you utilizing these free sites to get new patients for your dental practice? If not, you should be and […]

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