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Latest Post

How Email Marketing is Changing with Apple’s Privacy Update

Apple has just recently started rolling out their latest iOS 15 software update. This update includes new privacy features, including one called Mail Privacy Protection. This particular update is great for those wanting more email privacy as a consumer. But for business owners and digital marketers, it's likely to impact your email marketing efforts.

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woman on phone

Randi Grant

14 July 2020

10 Lessons We Learned from Listening to 5,000 Patient Calls

You’re used to us talking about website conversion because, well, that’s what we do. We turn website visitors into new patient leads who pick up the phone and call your practice.

But what happens when they call? It’s up to you and your office staff to…

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Dentist and Patient

Brian Koenig

29 June 2020

Why Your Dental Service Pages Aren’t Ranking

For many dentists, their service pages aren’t getting the visibility they could be getting. They’re buried in Google’s search results – and, in turn, they’re missing out on a lot of new patients. Just because your homepage is ranking well doesn’t mean your pages on implants and cosmetic dentistry are doing the same. An effective […]

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SM blog Google Ads Success Story (2) (1)

Randi Grant

23 June 2020

The Best Way to Get New Dental Patients Fast

Search engine optimization is a critical component of any successful, long-term digital marketing strategy. But it takes time. It's a long-game to keep your website visible and ahead of your competition in the search engines.  So what do you do if you need patients now? The answer is Google Ads. Google's pay-per-click (PPC) advertising platform, […]

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patient reactivation post_final

Randi Grant

8 June 2020

3 Easy Steps to Reactivate Dental Patients Today

No matter what's going on in the world, your community, or your individual practice, there are always patients that need re-engaging. For one reason or another, some patients haven't been coming in for routine care, or they've been ignoring an oral health issue, and it's time to bring them back. Here we'll outline three specific […]

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Open sign

Randi Grant

11 May 2020

Mitigating Fear as Your Practice Reopens

Fear. Anxiety. Uncertainty. Words we’ve all been hearing and feeling a lot lately. Which is why it’s important to address an issue that many of you may be facing right now, and that is fear and anxiety in your patients and staff. As practices begin to reopen and restrictions are lifted, you may find that […]

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Hands typing on keyboard

lindsay

9 May 2020

4 Easy Ways to Improve Your Website & Appeal to More New Patients

PLUS FREE PRINTABLE DIGITAL MARKETING CHECKLIST!

Under normal circumstances, it can be hard to find the time to deep dive into your marketing strategy. Are you hoping to make the most of this unexpected downtime by tidying up your online presence but feeling overwhelmed? We’ve got your back. Use this simple guide to update your website and ensure your practice is […]

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