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It’s frustrating when people don’t engage with your marketing activities. You write up an article, post on social media, or send out an email campaign – and nothing comes from it. There could be several culprits. Your messaging is off, you’re using the wrong channel, or maybe you’re not following best practices. This is […]Continue Reading >
With the New Year comes a resolution for change—sometimes we strive to eat better, work harder, exercise regularly, or if you’ve got a website, make weekly blog posts. Whatever it is, we do it with the hope that we can make this year better than the last.Continue Reading >
When it comes to marketing a dental practice online, there are some common misconceptions that could cost you new patients. Today we’re going to clear up three common online dental marketing myths!Continue Reading >
Believe it or not, we’ve been asked the following question more than once: Why do I need a practice website if I have a Facebook page? While Facebook and other social media outlets are certainly an important part of any successful dental marketing strategy, it’s important to have realistic expectations about new patient performance.Continue Reading >
Once upon a time, practice management consultants stood behind the idea that multiple websites for a single dental practice meant increased visibility online, higher search engine rankings, and more new patients.Continue Reading >