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Latest Post

Facebook… It’s Also a Search Engine

Google is by the far the largest search engine. No other platform comes close. However, social networks like Facebook are underestimated for their search engine abilities. Prior to 2013, Facebook’s search function only returned results based on existing pages. There wasn’t much logic in the algorithm. Then the network made refinements. It took pages, categories, […]

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Recent Posts:

Dental Scholarship 1000

Don’t Miss Your Chance to Win a $1,000 Dental Scholarship

The deadline for our 2015 Smile Marketing Dental Scholarship is quickly approaching! Don’t miss your opportunity to apply for our $1,000 scholarship.

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YouTube Patient Testimonial Videos

3 Reasons You Need Patient Testimonial Videos

Patient testimonial videos are nothing new—but for many dentists, they aren’t yet a part of their regular marketing efforts. We’re here to tell you why, if allowed in your jurisdiction, they should be!

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Social Media Graphic

How to Create Visual Content for Social Media

Did you know that visual content is one of the most powerful tools that your dental practice has to engage fans on social media? Long gone are the days of plain, text-based posts. In fact, there is evidence to show that posts with images get much more engagement (shares and retweets) on Facebook and Twitter than posts without images.

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What Your Outdated Dental Website is Telling Patients

An outdated dental website can be a major turn off to both existing and prospective patients. Dated web technology may not only prevent your dental practice website from being found online, but also discourage users from exploring further once they land on your site.

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