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Latest Post

How Email Marketing is Changing with Apple’s Privacy Update

Apple has just recently started rolling out their latest iOS 15 software update. This update includes new privacy features, including one called Mail Privacy Protection. This particular update is great for those wanting more email privacy as a consumer. But for business owners and digital marketers, it's likely to impact your email marketing efforts.

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adwords

Randi Grant

3 June 2015

Pay-Per-Click (PPC) Basics For Dentists

PPC is a very common acronym in the Internet marketing world that stands for “pay-per-click.” It is a type of online advertising for which you pay each time a person clicks on your ad.

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officer-dental-care

Randi Grant

1 June 2015

Dental Website Design Essential Component #2: Practice Branding

It’s important to first remember that you have a brand. In fact, you are the brand. And your dental practice website needs to advance your practice branding.

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call to action watch

Randi Grant

20 May 2015

Essential Components of Website Design: Calls-to-Action

Strategically placed CTA’s guide your visitors through your website and gently encourage them to take the action you want them to take—schedule an appointment.

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disappointed-man

Randi Grant

12 May 2015

Why Did My Dental Practice Website Disappear from Google?

Have you ever heard the terms white hat and black hat? Understanding these key SEO terms could help you avoid Google penalties, or keep your practice site from being penalized again.

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young-dentist

Randi Grant

8 May 2015

7 Tips for Better Dental Practice Photographs

To attract the attention of your website visitors, investing in professional photographs of you, your staff, and your office is a wise investment in this digital, image-driven age.

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thinking-man

Randi Grant

5 May 2015

Does Your Website Content Confuse Google?

High quality content is critical to patient conversion rates. To truly make the most of your dental website, it’s important you understand the detrimental effects of duplicate content.

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