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dental marketing blog
Latest Post

The Cost of Being Generic: Why Authenticity is Your Best Dental Marketing Strategy

In today’s competitive dental market, it takes more than just offering top-notch dental care to stand out. It’s about authentically connecting with your ideal patients — those who resonate with your practice’s values and services. Your dental practice website is the cornerstone of this connection...

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online-chat-support

Marcus Biggs

3 June 2016

Announcement: New Live Chat Feature

When you have a question or need some help, we want to be right there with you to get it resolved. That’s why we are now offering clients the new Live Chat feature.

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smiling-patient

Marcus Biggs

2 June 2016

How Not to Get Dental Patient Reviews

Consumers have become increasingly reliant on review sites, trusting the opinions of digital strangers as much as they trust a personal recommendation. This is especially true for health care providers. Google is the largest asset (or liability) for your online reputation.

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twitter-icons

Marcus Biggs

19 May 2016

Facebook Advertising for Dentists: Is it Worth it?

Awhile back, Facebook made an algorithm change that resulted in a sharp drop in organic reach. Your posts used to be much more visible to your followers. Building a Facebook marketing budget wasn’t even a consideration. Now your posts are no longer a natural part of your patients’ newsfeeds.

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man-on-laptop

Marcus Biggs

12 May 2016

Dental Seminar: 90 Minutes to a Constant Stream of New Patients

Building a patient-generating website isn’t just about getting as many site visitors as possible. Nor is it about ranking at the top of Google for every possible keyword. Learn about our upcoming seminar that addresses how to convert more new patients from your website.

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camera

Marcus Biggs

4 May 2016

How Copyrighted Images May Get You in Trouble

You’ve heard the adage that a picture is worth a thousand words. When it comes to your website, that’s especially true. But when that picture is under copyright protection, it could mean a considerable financial cost.

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High Five

Marcus Biggs

4 May 2016

2016 Seattle Conference: Teamwork & Collaboration

Taking place in Seattle, WA, the theme of the Smile Marketing annual 2016 conference was Teamwork & Collaboration. During the conference, leaders from each department shared an overview of their team, giving staff members a big picture concept of the company.

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