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Dental SEO Trends For Better Patient Engagement
SEO Trends to Attract AND Connect With Your Ideal Dental Patient Dentistry is all about precision, care, and attention to detail, and when it comes to marketing your practice, those principles apply just as strongly. It's not merely about having a website; it's about optimizing your online presence to attract new patients who want to […]
Continue Reading >Brian Koenig
21 April 2016
Is Your Dental Website Over Five Years Old?
In the ever-changing world of the Internet, your dental website has a limited lifespan. Technology and design trends change so rapidly that after only a few years your website goes into decline.
Continue Reading >>Brian Koenig
1 April 2016
Google Drops Right Column AdWords
By the time you read this, Google will have completed the implementation of its new page layout, eliminating the AdWords in the right column. Instead, three or four pay-per-click ads will appear at the top of the page above the organic listings.
Continue Reading >>Brian Koenig
1 April 2016
Moving Your Practice?
In the old days (a mere 10 years ago) moving your practice was mostly about choosing a location with a favorable lease, great drive-by traffic counts, some signage and sufficient parking.
Continue Reading >>Brian Koenig
1 April 2016
Dark Bali Goes Live
Over the years, Smile Marketing has contributed its online marketing expertise to a number of worthwhile causes. Most recently, we designed the Dark Bali website.
Continue Reading >>Brian Koenig
29 March 2016
SEO Considerations For Multi-Location Dental Practices
Local search is like the Wild West. You have countless businesses battling over who will get the top spots in search results. But SEO isn’t always easy for dental practices with multiple offices. It requires a strategic blueprint – one that should be established from the start.
Continue Reading >>Brian Koenig
15 March 2016
Are You Truly Invested in Your Online Dental Marketing?
Investments aren’t always about how much money you sink into a particular venture. Oftentimes, the mindset you have and the time you sacrifice is equally, if not more, important. This is especially true when it comes to online dental marketing expectations.
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