Blog

Welcome to the Smile Marketing Blog

Subscribe to our blog and get our latest posts delivered right to your inbox.


sm-social
Latest Post

The Importance of Social Media for Dentists in 2022

Social media marketing has become an increasingly popular way to engage and educate your patients. It’s more important now than ever before to have a strong social media presence. Especially in healthcare, patients are searching for dental practices on their socials to validate the practice, learn more about the doctor, and review their engagement. For […]

Continue Reading >
website-dental

Brian Koenig

15 March 2016

Are You Truly Invested in Your Online Dental Marketing?

Investments aren’t always about how much money you sink into a particular venture. Oftentimes, the mindset you have and the time you sacrifice is equally, if not more, important. This is especially true when it comes to online dental marketing expectations.

Continue Reading >>
Google-ipad

Randi Grant

26 February 2016

Google AdWords Update: No More Sidebar Ads in Search Results

Google recently rolled out a major update to their AdWords pay-per-click service. They will no longer show ads in the right-hand sidebar of the search results page. In addition to eliminating sidebar ads, they have added a fourth spot to the ad listings at the top of the page.

Continue Reading >>
seo-graphic

Randi Grant

23 February 2016

Dentists Need SEO. Great Website Design is Not Enough.

As a dentist, SEO (search engine optimization) probably isn’t the first thing that comes to mind when you think about website design. But if you’re considering getting a new practice website, and you want it to be a source of new patients, SEO needs to be on your mind. A new patient-producing website is a […]

Continue Reading >>
marketing-advertising

Randi Grant

18 February 2016

Traditional Advertising vs. Digital Marketing

Have you ever considered the difference between dental marketing and advertising? While they may sound like the same thing, there are actually many differences between the two. It’s important to know the differences between old-school advertising and online marketing so that you can create the most effective plan possible for getting more new patients into your dental practice.

Continue Reading >>
choice-one-dental

Randi Grant

10 February 2016

Four Ways to Keep Your Dental Website “Alive”

Subscribing to a ‘set it and forget it’ thought process can be great when it comes to creating a tasty crockpot dinner – but not when it comes to your dental website. Why? Because launching a practice website is only half the battle.

Continue Reading >>
man-smiling

Markie Lee

20 January 2016

What Patients Really Want to Know When They Visit your Dental Website

From a marketing standpoint, having a dental website that conveys your services to patients, is easy to browse, and features a mobile friendly design is more than just a suggestion.

Continue Reading >>