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Google Says This One Thing Makes You 3.2x More Likely to Show Up in AI Search
Before a patient ever calls your practice, they have already asked Google a string of smaller questions. Does a dental cleaning hurt? How many visits will a root canal take? Is this covered by insurance? Can I get a same-day appointment if I am in pain? These questions matter more than most practices realize, and […]
Continue Reading >Marcus Biggs
3 June 2016
When it Comes to Dental Website Design, Less is More
Crafting a concise and persuasive message is more difficult than communicating everything on your mind. But as you plug more sentences into your copy and add more elements to your design, the more muddied your message becomes.
Continue Reading >>Marcus Biggs
3 June 2016
How to Provide a Compliant Response to Online Reviews
It’s important to respond to online reviews, particularly if you have a patient who leaves negative feedback. Making a thoughtful response to online reviews shows you acknowledge patient concerns and that you are proactive in improving their experience at your practice. But due to privacy policy regulations, you have to be careful. The health profession […]
Continue Reading >>Marcus Biggs
3 June 2016
Announcement: New Live Chat Feature
When you have a question or need some help, we want to be right there with you to get it resolved. That’s why we are now offering clients the new Live Chat feature.
Continue Reading >>Marcus Biggs
2 June 2016
How Not to Get Dental Patient Reviews
Consumers have become increasingly reliant on review sites, trusting the opinions of digital strangers as much as they trust a personal recommendation. This is especially true for health care providers. Google is the largest asset (or liability) for your online reputation.
Continue Reading >>Marcus Biggs
19 May 2016
Facebook Advertising for Dentists: Is it Worth it?
Awhile back, Facebook made an algorithm change that resulted in a sharp drop in organic reach. Your posts used to be much more visible to your followers. Building a Facebook marketing budget wasn’t even a consideration. Now your posts are no longer a natural part of your patients’ newsfeeds.
Continue Reading >>Marcus Biggs
12 May 2016
Dental Seminar: 90 Minutes to a Constant Stream of New Patients
Building a patient-generating website isn’t just about getting as many site visitors as possible. Nor is it about ranking at the top of Google for every possible keyword. Learn about our upcoming seminar that addresses how to convert more new patients from your website.
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