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5 Essential Elements of a High Converting Dental Website

Introduction A well-designed dental website has the power to set you apart from competitors, it can boost your practice's visibility and help fill your chairs with new patients. A poorly designed site, however, will hinder your practice’s growth, can deter potential patients via a frustrating user experience or an unprofessional image, and negatively impact your […]

Marcus Biggs

9 June 2016

New Mobile Ranking Factor Coming Soon

At the recent Search Marketing Summit, it was confirmed that mobile load speed would be a factor in the next Google algorithm update. While page load speed was announced as a ranking factor back in 2010, mobile load speed was not. That’s about to change.

Marcus Biggs

3 June 2016

When it Comes to Dental Website Design, Less is More

Crafting a concise and persuasive message is more difficult than communicating everything on your mind. But as you plug more sentences into your copy and add more elements to your design, the more muddied your message becomes.

Marcus Biggs

3 June 2016

How to Provide a Compliant Response to Online Reviews

It’s important to respond to online reviews, particularly if you have a patient who leaves negative feedback. Making a thoughtful response to online reviews shows you acknowledge patient concerns and that you are proactive in improving their experience at your practice. But due to privacy policy regulations, you have to be careful. The health profession […]

Marcus Biggs

3 June 2016

Announcement: New Live Chat Feature

When you have a question or need some help, we want to be right there with you to get it resolved. That’s why we are now offering clients the new Live Chat feature.

Marcus Biggs

2 June 2016

How Not to Get Dental Patient Reviews

Consumers have become increasingly reliant on review sites, trusting the opinions of digital strangers as much as they trust a personal recommendation. This is especially true for health care providers. Google is the largest asset (or liability) for your online reputation.