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Latest Post

5 Essential Elements of a High Converting Dental Website

Introduction A well-designed dental website has the power to set you apart from competitors, it can boost your practice's visibility and help fill your chairs with new patients. A poorly designed site, however, will hinder your practice’s growth, can deter potential patients via a frustrating user experience or an unprofessional image, and negatively impact your […]

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marketing-advertising

Randi Grant

18 February 2016

Traditional Advertising vs. Digital Marketing

Have you ever considered the difference between dental marketing and advertising? While they may sound like the same thing, there are actually many differences between the two. It’s important to know the differences between old-school advertising and online marketing so that you can create the most effective plan possible for getting more new patients into your dental practice.

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choice-one-dental

Randi Grant

10 February 2016

Four Ways to Keep Your Dental Website “Alive”

Subscribing to a ‘set it and forget it’ thought process can be great when it comes to creating a tasty crockpot dinner – but not when it comes to your dental website. Why? Because launching a practice website is only half the battle.

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man-smiling

Marcus Biggs

20 January 2016

What Patients Really Want to Know When They Visit your Dental Website

From a marketing standpoint, having a dental website that conveys your services to patients, is easy to browse, and features a mobile friendly design is more than just a suggestion.

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young-dentist

Marcus Biggs

4 January 2016

The Best Time to Email Your Patients—this New Year!

With the New Year comes New Year’s resolutions, and at this moment your patients are setting self-improvement goals to live better and healthier lives in 2016. Lucky for you, dental care fits the bill.

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New Year Dental Marketing Predictions

Marcus Biggs

30 December 2015

Out With the Old, In With the New

With the New Year comes a resolution for change—sometimes we strive to eat better, work harder, exercise regularly, or if you’ve got a website, make weekly blog posts. Whatever it is, we do it with the hope that we can make this year better than the last.

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dental-marketing-blog

Randi Grant

20 December 2015

Three Online Dental Marketing Myths Debunked

When it comes to marketing a dental practice online, there are some common misconceptions that could cost you new patients. Today we’re going to clear up three common online dental marketing myths!

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