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5 March 2020
14 Dental Marketing Ideas For More New Patients
You need to attract more new patients to your practice, but you don’t know where to start. While creating and implementing a comprehensive marketing plan does take time, there are many things you can get started on today. These 14 dental marketing ideas will help you quickly amp up your practice marketing.
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16 December 2019
Infographic: 5 Factors of Digital Marketing Success
The Internet is a crowded space. Attention spans are as short as ever. Don’t get diverted by marketing activities that don’t move the needle. Learn about the 5 factors of digital marketing success.
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18 September 2019
How To Brand Your Dental Practice
As a dentist, you view yourself as a “dental practice.” You practice the art of medicine, serving people to keep their mouths healthy and smiles bright. You don’t refer to those you serve as “customers” or “clients.” They’re patients. However, the reality is you are a small business that has the same demands as an […]
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9 August 2019
A Picture is Worth a Thousand Words
For years we’ve been urging clients to invest in great photography, especially of the doctor and the team. It adds authenticity to your site, telling patients, “I’m real and you can trust me.” Sure, potential new patients aren’t arriving on your website actively looking for photos of you. But a picture speaks a thousand words […]
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17 July 2019
Consistent NAP-ping is Critical
It’s not rocket science. For potential patients to both find and reach you, your contact details must be accurate. But when it comes to the Internet, it’s more than just accuracy. Google is the number-one source of new patients. And in Google’s mind, accurate contact details on your website isn’t enough. It wants consistency across […]
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3 July 2019
Content is Still King
Google continues to refine its search algorithm in an attempt to deliver the most relevant results to its customers. Such measures force you to refine your methods when attracting prospective patients from the platform. Over the years, search algorithms have left many webmasters in SEO peril. It started with penalizing keyword abuse, where website owners […]
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