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How to Get a Competitive Edge
You’ve probably heard the question, “What’s your unique selling proposition?”. In other words, why should a new patient choose you over your competitor? This is something every dentist should understand before planning their digital marketing strategy. If you don’t know the answer to this question, how is your marketing going to communicate it to prospective […]
As we do more and more new client interviews and have our professional writing team transform those interviews into unique dental website copywriting, we're discovering some fascinating responses from our clients. From time to time our content has been rejected. Now remember, this content is based on the actual words, sometimes exact, word-for-word quotes from […]