Blog

Welcome to the Smile Marketing Blog

Subscribe to our blog and get our latest posts delivered right to your inbox.


Blog Header - 5 Essentials High Converting Website 2
Latest Post

5 Essential Elements of a High Converting Dental Website

Introduction A well-designed dental website has the power to set you apart from competitors, it can boost your practice's visibility and help fill your chairs with new patients. A poorly designed site, however, will hinder your practice’s growth, can deter potential patients via a frustrating user experience or an unprofessional image, and negatively impact your […]

Continue Reading >
facebook-people

Marcus Biggs

26 February 2018

The Ultimate Dental Referral Marketing Tool: Social Media

Patient referrals don’t always come from word of mouth. In fact, it’s becoming less and less common that they do so. To maximise your referral marketing, it must feed through several promotion channels.

Continue Reading >>
website-accessibility

Marcus Biggs

14 February 2018

Making Your Dental Website ADA Compliant

New guidelines from the Americans with Disabilities Act (ADA) are looming, potentially as soon as this Spring. The compliance measures are being set in place to ensure that websites are accessible to all, including individuals with disabilities.

Continue Reading >>
team-celebrate

Marcus Biggs

19 January 2018

Dental Patient Financing For Your Website Design

Have a patient finance system available at your practice? Dental treatment can impose physical and emotional strain on a household. And the upfront costs associated with treatment can only add to the burden. Patient financing relieves some of that burden, making treatment options more available while improving the performance of your digital marketing strategy. Patient […]

Continue Reading >>
google-tablet

Marcus Biggs

1 December 2017

The Further Emergence of Voice Search

People are getting more and more comfortable with speaking to their devices. Whether it’s Siri on an iPhone, Cortana on a PC, or a home personal assistant, people are beginning to rely more on their voices than their fingers to access information.

Continue Reading >>
working-tablet

Marcus Biggs

22 November 2017

5 Dental Internet Marketing Strategies For 2018

In the age of the omnipresent Internet, your digital footprint is a critical part of your marketing strategy. The dental market is competitive, with several practices battling to attract patients in tight geographical areas.

Continue Reading >>
phone-red

Marcus Biggs

27 October 2017

Has a Google Representative Contacted You?

Your contact information is on your website, so there’s a good chance you already receive unsolicited emails about a range of digital services. Unfortunately, the online marketing world is filled with opportunists looking to scam website owners.

Continue Reading >>