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11 June 2018
Online Reviews for Dentists: The Do’s and Don’ts
Think your “real world” reputation is the only reputation to keep track of? Hardly. Today’s web-driven world has made your digital reputation as important, if not more important, than your real world reputation.
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5 June 2018
Google Cracks Down on My Business Listing Scams
Ever been scammed by a “Google representative” who wasn’t actually representing Google? If so, you are one among many others. For years, scammers claiming to represent Google have preyed upon small business owners.
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20 April 2018
5 Most Common Internet Dental Marketing Services
When it comes to hiring an online marketing service, there is no shortage of options. You might hire a local designer that focuses solely on upfront design. You might hire an SEO company that offers optimisation services. Or you might hire a social media agency..
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20 March 2018
Google Analytics for Dentists | The Basics
Do you know how many people visit your website each month? Do you know how many of them actually book an appointment? If you don’t have a way to measure your website’s performance, you have no idea whether it’s working.
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9 March 2018
Dental Marketing for a New Dentist Just Getting Started
Graduating from dental school is difficult enough. Putting your education to practice – by building a business from scratch – is an even bigger challenge. First come the logistical obstacles. Legal documents, where you’re going to set up shop, and on and on.
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26 February 2018
The Ultimate Dental Referral Marketing Tool: Social Media
Patient referrals don’t always come from word of mouth. In fact, it’s becoming less and less common that they do so. To maximise your referral marketing, it must feed through several promotion channels.
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