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20 March 2018
Google Analytics for Dentists | The Basics
Do you know how many people visit your website each month? Do you know how many of them actually book an appointment? If you don’t have a way to measure your website’s performance, you have no idea whether it’s working.
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9 March 2018
Dental Marketing for a New Dentist Just Getting Started
Graduating from dental school is difficult enough. Putting your education to practice – by building a business from scratch – is an even bigger challenge. First come the logistical obstacles. Legal documents, where you’re going to set up shop, and on and on.
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26 February 2018
The Ultimate Dental Referral Marketing Tool: Social Media
Patient referrals don’t always come from word of mouth. In fact, it’s becoming less and less common that they do so. To maximise your referral marketing, it must feed through several promotion channels.
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14 February 2018
Making Your Dental Website ADA Compliant
New guidelines from the Americans with Disabilities Act (ADA) are looming, potentially as soon as this Spring. The compliance measures are being set in place to ensure that websites are accessible to all, including individuals with disabilities.
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19 January 2018
Dental Patient Financing For Your Website Design
Have a patient finance system available at your practice? Dental treatment can impose physical and emotional strain on a household. And the upfront costs associated with treatment can only add to the burden. Patient financing relieves some of that burden, making treatment options more available while improving the performance of your digital marketing strategy. Patient […]
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1 December 2017
The Further Emergence of Voice Search
People are getting more and more comfortable with speaking to their devices. Whether it’s Siri on an iPhone, Cortana on a PC, or a home personal assistant, people are beginning to rely more on their voices than their fingers to access information.
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