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Patient newsletters work. In fact, sending a monthly newsletter to your patient email list is one of the most effective ways to engage your patients and stay top-of-mind. It’s also a great way to encourage visits to your practice website.Continue Reading >
Over the years, Smile Marketing has contributed its online marketing expertise to a number of worthwhile causes. Most recently, we designed the Dark Bali website.Continue Reading >
Local search is like the Wild West. You have countless businesses battling over who will get the top spots in search results. But SEO isn’t always easy for dental practices with multiple offices. It requires a strategic blueprint – one that should be established from the start.Continue Reading >
Investments aren’t always about how much money you sink into a particular venture. Oftentimes, the mindset you have and the time you sacrifice is equally, if not more, important. This is especially true when it comes to online dental marketing expectations.Continue Reading >
Google recently rolled out a major update to their AdWords pay-per-click service. They will no longer show ads in the right-hand sidebar of the search results page. In addition to eliminating sidebar ads, they have added a fourth spot to the ad listings at the top of the page.Continue Reading >