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Latest Post

Google Just Changed the Rules on GBP Posts. Is Your Practice at Risk?

Google's automated systems have gotten stricter, and promotional GBP posts are now a liability. Here's what changed, why it matters, and what to do instead. If you've been using Google Business Profile (GBP) posts to promote special offers, new patient events, or seasonal deals, it's time to pause that strategy. Our team has been closely monitoring […]

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High Five

Marcus Biggs

4 May 2016

2016 Seattle Conference: Teamwork & Collaboration

Taking place in Seattle, WA, the theme of the Smile Marketing annual 2016 conference was Teamwork & Collaboration. During the conference, leaders from each department shared an overview of their team, giving staff members a big picture concept of the company.

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survey

Marcus Biggs

4 May 2016

The Latest Smile Marketing Survey is in!

Twice each year, we send out a survey to get feedback from our clients. This survey provides insight into how we can better our website service. Here were three of the most popular responses.

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mobile-phone-man

Marcus Biggs

21 April 2016

Is Your Dental Website Over Five Years Old?

In the ever-changing world of the Internet, your dental website has a limited lifespan. Technology and design trends change so rapidly that after only a few years your website goes into decline.

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adwords

Marcus Biggs

1 April 2016

Google Drops Right Column AdWords

By the time you read this, Google will have completed the implementation of its new page layout, eliminating the AdWords in the right column. Instead, three or four pay-per-click ads will appear at the top of the page above the organic listings.

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dental-reception-girls

Marcus Biggs

1 April 2016

Moving Your Practice?

In the old days (a mere 10 years ago) moving your practice was mostly about choosing a location with a favorable lease, great drive-by traffic counts, some signage and sufficient parking.

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hands-holding

Marcus Biggs

1 April 2016

Dark Bali Goes Live

Over the years, Smile Marketing has contributed its online marketing expertise to a number of worthwhile causes. Most recently, we designed the Dark Bali website.

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