Category Archives: Dental Marketing

4 Easy Ways to Improve Your Website & Appeal to More New Patients

PLUS FREE PRINTABLE DIGITAL MARKETING CHECKLIST!

Under normal circumstances, it can be hard to find the time to deep dive into your marketing strategy. Are you hoping to make the most of this unexpected downtime by tidying up your online presence but feeling overwhelmed? We’ve got your back. Use this simple guide to update your website and ensure your practice is […]

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How to Create the Perfect Dental Newsletter

Patient newsletters work. In fact, sending a monthly newsletter to your patient email list is one of the most effective ways to engage your patients and stay top-of-mind. It’s also a great way to encourage visits to your practice website.

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14 Dental Marketing Ideas For More New Patients

You need to attract more new patients to your practice, but you don’t know where to start. While creating and implementing a comprehensive marketing plan does take time, there are many things you can get started on today. These 14 dental marketing ideas will help you quickly amp up your practice marketing.

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Infographic: 5 Factors of Digital Marketing Success

The Internet is a crowded space. Attention spans are as short as ever. Don’t get diverted by marketing activities that don’t move the needle. Learn about the 5 factors of digital marketing success.

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How To Brand Your Dental Practice

As a dentist, you view yourself as a “dental practice.” You practice the art of medicine, serving people to keep their mouths healthy and smiles bright. You don’t refer to those you serve as “customers” or “clients.” They’re patients. However, the reality is you are a small business that has the same demands as an […]

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Should You Copy Someone Else’s Content?

Whether it’s a new website design or ongoing marketing activities, writing new content is one of the most time-consuming tasks. It’s also one of the most rewarding tasks. Publishing a steady flow of content helps keep patients engaged and improves visibility on search engines. The challenge is… it takes time to write a new webpage […]

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Should You Stay Ahead of the Curve?

The modern digital world, social media especially, is constantly changing. Keeping up with the never-ending stream of updates, announcements, and shifts within the digital marketing space can be daunting. Many changes are self-evident. For example, you log into your Facebook account and see a feature you've never noticed before. Others might be more complex… A […]

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Digital Marketing Minute | Front Desk Support

Your office phone rings. Once, twice, three times. Who’s going to answer it? What are they going to say? Someone doesn’t become a patient from your website simply by picking up the phone. Unless they schedule an appointment online, conversion typically occurs after someone speaks to your front desk. In other words, your phone can be an […]

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Key Dental Digital Marketing Terms: Part 1 of 2

Digital marketing, like dentistry, comes with a few key terms that at first may seem intimidating – but once broken down aren’t too difficult to understand. In this article, we’ll break it down into a few key terms so that you can use marketing as a tool to grow your practice. Key Terms to Know […]

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