Category Archives: SEO

A Guide to Multi-Site Dental Marketing

These days, relying on referrals and traditional media alone won’t keep your schedule openings full. Especially if you’re a multi-location practice. Let’s face it, the “Yellow Page era” is over. If you want to maintain profitability for all your locations, you must dominate online.

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When to Fire Your Dental SEO Provider

When a prospective patient is looking for a dentist in your area, you’re nowhere to be found. You’ve outsourced your SEO to a third party, only to have your marketing budget ravaged with little or no result. You’ve come to a conclusion.

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Dental SEO vs PPC: An Integrated Approach

Which is better: SEO or PPC? This is a question we’re often asked. Well, there’s no concrete answer. It largely depends on your new patient goals. Ideally, you marry the two to build a short- and long-term marketing strategy.

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Dental Search Engine Marketing: Are Google Rankings All That Matter?

Want a rapid expansion of your new patient roster? Just rank on the first page of Google. It’s that simple, right? Not exactly. Sure, ranking competitively on Google is a key asset of your online presence. After all, Google is the number-one source of new patients.

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Dental SEO Considerations For Multi-Location Practices

Running an effective online marketing campaign for a multi-location dental practice presents unique challenges that single-location practices don’t face. In this article, we will review one of the most important variables: local dental SEO.

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5 Dental Link Building Tactics For Local SEO

Domain authority is a deciding factor in determining where you rank on the search engines. Why? Because the authority of your domain indicates trust. And if you want to be rewarded by Google, you must show that you are trustworthy.

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Did Your Dental Website Get Penalized By Google?

You’ve worked tirelessly to gain visibility in the search engines. Or, you’ve doled out hundreds, maybe thousands, of dollars anticipating a rise to the top of the search results. And then, poof, your website disappeared from Google.

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Complete Guide To Local Dental Practice SEO in 2020

Google is the number-one source of website traffic. It’s also the number-one source of new patients. But only if your website is effectively optimized for search engines. Search engine optimization (SEO) is crucial to improving your online visibility.

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7 Dental SEO Myths to Throw Out in 2016

Maybe your search engine optimization (SEO) efforts haven’t yielded results. Maybe you’ve been burned in the past by questionable SEO campaigns. Either way, you might need to start fresh with a new strategy.

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