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Randi Grant

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Randi Grant

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woman on phone

Randi Grant

14 July 2020

10 Lessons We Learned from Listening to 5,000 Patient Calls

You’re used to us talking about website conversion because, well, that’s what we do. We turn website visitors into new patient leads who pick up the phone and call your practice.

But what happens when they call? It’s up to you and your office staff to…

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SM blog Google Ads Success Story (2) (1)

Randi Grant

23 June 2020

The Best Way to Get New Dental Patients Fast

Search engine optimization is a critical component of any successful, long-term digital marketing strategy. But it takes time. It's a long-game to keep your website visible and ahead of your competition in the search engines.  So what do you do if you need patients now? The answer is Google Ads. Google's pay-per-click (PPC) advertising platform, […]

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patient reactivation post_final

Randi Grant

8 June 2020

3 Easy Steps to Reactivate Dental Patients Today

No matter what's going on in the world, your community, or your individual practice, there are always patients that need re-engaging. For one reason or another, some patients haven't been coming in for routine care, or they've been ignoring an oral health issue, and it's time to bring them back. Here we'll outline three specific […]

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Open sign

Randi Grant

11 May 2020

Mitigating Fear as Your Practice Reopens

Fear. Anxiety. Uncertainty. Words we’ve all been hearing and feeling a lot lately. Which is why it’s important to address an issue that many of you may be facing right now, and that is fear and anxiety in your patients and staff. As practices begin to reopen and restrictions are lifted, you may find that […]

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Dentist social media graphic

Randi Grant

13 April 2020

5 Ways to Engage Patients on Facebook During COVID-19 (& Free Shareable Graphics)

You might feel helpless as you cancel non-emergency appointments for the next few weeks. But one way to stay top-of-mind with your patients and help them maintain healthy habits is through social media.

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newsletter-practice

Randi Grant

16 March 2020

How to Create the Perfect Dental Newsletter

Patient newsletters work. In fact, sending a monthly newsletter to your patient email list is one of the most effective ways to engage your patients and stay top-of-mind. It’s also a great way to encourage visits to your practice website.

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idea

Randi Grant

5 March 2020

14 Dental Marketing Ideas For More New Patients

You need to attract more new patients to your practice, but you don’t know where to start. While creating and implementing a comprehensive marketing plan does take time, there are many things you can get started on today. These 14 dental marketing ideas will help you quickly amp up your practice marketing.

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Google-ipad

Randi Grant

26 February 2016

Google AdWords Update: No More Sidebar Ads in Search Results

Google recently rolled out a major update to their AdWords pay-per-click service. They will no longer show ads in the right-hand sidebar of the search results page. In addition to eliminating sidebar ads, they have added a fourth spot to the ad listings at the top of the page.

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seo-graphic

Randi Grant

23 February 2016

Dentists Need SEO. Great Website Design is Not Enough.

As a dentist, SEO (search engine optimization) probably isn’t the first thing that comes to mind when you think about website design. But if you’re considering getting a new practice website, and you want it to be a source of new patients, SEO needs to be on your mind. A new patient-producing website is a […]

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