Get to Know the Author: Randi Grant

Randi Grant

About
Randi Grant

Content creator and digital marketer who has been helping healthcare professionals grow their practices since 2013. When not writing about dental marketing, you can find her spending time with her family, baking, or enjoying a long walk.
facebook

Randi Grant

20 August 2021

Recipe for Success: Dental Facebook Ads that Work

Have you ever considered advertising your practice on Facebook? When done properly, Facebook ads can be an effective tool for generating new dental patients. But what’s the secret to creating successful ads? Our in-house Facebook Ads team shares the recipe for success…

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newsletter

Randi Grant

5 October 2020

Dental Newsletter Service For Your Patients

Today, any website worth having must include a dental newsletter for patients. Why? Because they work, engaging patients and creating top-of-mind awareness about you and your practice.

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content writing

Randi Grant

1 October 2020

Dental Website Content that Produces New Patients

When a prospective new patient arrives at your Smile Marketing website, they want to know one thing: “Is this the dentist for me?” Our job is to help them say, “Yes!”

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seo

Randi Grant

29 September 2020

The Ultimate Guide to Dental SEO

Today's SEO is all about optimizing your dental practice website and your overall online presence using local SEO best practices to make you findable online. It is important to work with a dental SEO company that uses “white hat” techniques (those recommended by Google), assuring lasting value as the algorithm continues to evolve. Here’s a […]

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link building (1)

Randi Grant

3 August 2020

5 Simple Ways to Build Links Through Your Dental Network (+Free Email Templates)

Link building. You’ve probably been encouraged to do it by your digital marketing provider and found yourself overwhelmed by the thought of it. But you don’t have to be.

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PP blog Facebook contests (2) (1)

Randi Grant

27 July 2020

25 Facebook Contest Ideas for Dentists

People love to win. They also love to support businesses that actively engage with them. That's why Facebook and Instagram contests are a great way to boost engagement and build good-will with your followers, while expanding your reach to new followers. Plus, they're fun! This list will provide you with 25 specific dental contest ideas […]

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woman on phone

Randi Grant

14 July 2020

10 Lessons We Learned from Listening to 5,000 Patient Calls

You’re used to us talking about website conversion because, well, that’s what we do. We turn website visitors into new patient leads who pick up the phone and call your practice.

But what happens when they call? It’s up to you and your office staff to…

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SM blog Google Ads Success Story (2) (1)

Randi Grant

23 June 2020

The Best Way to Get New Dental Patients Fast

Search engine optimization is a critical component of any successful, long-term digital marketing strategy. But it takes time. It's a long-game to keep your website visible and ahead of your competition in the search engines.  So what do you do if you need patients now? The answer is Google Ads. Google's pay-per-click (PPC) advertising platform, […]

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patient reactivation post_final

Randi Grant

8 June 2020

3 Easy Steps to Reactivate Dental Patients Today

No matter what's going on in the world, your community, or your individual practice, there are always patients that need re-engaging. For one reason or another, some patients haven't been coming in for routine care, or they've been ignoring an oral health issue, and it's time to bring them back. Here we'll outline three specific […]

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