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There’s More to it Than Just Unique Dental Content

As we’ve written before, well-written, unique dental website content is a must. Especially if you want to get new patients from the Internet. Not only does unique content help your website’s search engine ranking, it’s also the most important part in the new patient conversion process. But content alone is not enough.

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Affiliations Can Improve Your Dental Website Design Today

Are you affiliated with any companies or organizations that have built up strong brand recognition? Most dentists are and should be utilizing these affiliations to enhance their practice website’s conversion power.

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Pay-Per-Click (PPC) Basics For Dentists

PPC is a very common acronym in the Internet marketing world that stands for “pay-per-click.” It is a type of online advertising for which you pay each time a person clicks on your ad.

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Dental Website Design Essential Component #2: Practice Branding

It’s important to first remember that you have a brand. In fact, you are the brand. And your dental practice website needs to advance your practice branding.

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Essential Components of Website Design: Calls-to-Action

Strategically placed CTA’s guide your visitors through your website and gently encourage them to take the action you want them to take—schedule an appointment.

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You Don’t Need Multiple Dental Websites

Why You Don't Need Multiple Domains We commonly speak to dentists who tell us that they own multiple domain names because they want to dominate search results. Unfortunately, many business owners have spent a great deal of time and money purchasing and maintaining multiple websites without realizing that it can actually do more harm than […]

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Why Did My Dental Practice Website Disappear from Google?

Have you ever heard the terms white hat and black hat? Understanding these key SEO terms could help you avoid Google penalties, or keep your practice site from being penalized again.

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7 Tips for Better Dental Practice Photographs

To attract the attention of your website visitors, investing in professional photographs of you, your staff, and your office is a wise investment in this digital, image-driven age.

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Does Your Website Content Confuse Google?

High quality content is critical to patient conversion rates. To truly make the most of your dental website, it’s important you understand the detrimental effects of duplicate content.

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