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Brian Koenig

About
Brian Koenig

Content creator and digital marketer who has a passion for educating chiropractors on how to improve their online presence to keep their patient schedules full.
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Brian Koenig

27 November 2018

Local Dental SEO Rankings Research For 2020

How has local dental SEO progressed over the past year? And how will it move forward into 2019? The SEO software company Moz releases an annual study that reviews the top local search rankings factors for the past year. And the 2018 results are in. These are important to take note of as we head into […]

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Brian Koenig

16 August 2018

Update: Improvements to Analytics Reporting

We are pleased to announce some exciting improvements to your website’s analytics reporting. In addition to having access to more reporting data, you will now easily be able to monitor your website performance from the dashboard.

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Brian Koenig

11 June 2018

Online Reviews for Dentists: The Do’s and Don’ts

Think your “real world” reputation is the only reputation to keep track of? Hardly. Today’s web-driven world has made your digital reputation as important, if not more important, than your real world reputation.

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Brian Koenig

5 June 2018

Google Cracks Down on My Business Listing Scams

Ever been scammed by a “Google representative” who wasn’t actually representing Google? If so, you are one among many others. For years, scammers claiming to represent Google have preyed upon small business owners.

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Brian Koenig

20 April 2018

5 Most Common Internet Dental Marketing Services

When it comes to hiring an online marketing service, there is no shortage of options. You might hire a local designer that focuses solely on upfront design. You might hire an SEO company that offers optimisation services. Or you might hire a social media agency..

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Brian Koenig

20 March 2018

Google Analytics for Dentists | The Basics

Do you know how many people visit your website each month? Do you know how many of them actually book an appointment? If you don’t have a way to measure your website’s performance, you have no idea whether it’s working.

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Brian Koenig

9 March 2018

Dental Marketing for a New Dentist Just Getting Started

Graduating from dental school is difficult enough. Putting your education to practice – by building a business from scratch – is an even bigger challenge. First come the logistical obstacles. Legal documents, where you’re going to set up shop, and on and on.

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Brian Koenig

26 February 2018

The Ultimate Dental Referral Marketing Tool: Social Media

Patient referrals don’t always come from word of mouth. In fact, it’s becoming less and less common that they do so. To maximise your referral marketing, it must feed through several promotion channels.

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Brian Koenig

14 February 2018

Making Your Dental Website ADA Compliant

New guidelines from the Americans with Disabilities Act (ADA) are looming, potentially as soon as this Spring. The compliance measures are being set in place to ensure that websites are accessible to all, including individuals with disabilities.

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